Hi guys,
Media convergence is seen as a form of cross-media cooperation, which usually involves the Internet, Radio, TV Broadcast and Audio Recordings. An example of media convergence is the cell phone. Mobile phones were originally created to make and receive calls whilst travelling. After convergence, a mobile phone can now be used in different ways including as a music player, as well as accessing Internet applications. The mobile phone has been adapted and developed in to a device that could cross over and perform other tasks normally performed by a computer. Therefore, it has become a device which can be used in lots of different ways e.g for work or Business. Another example of Media Cross Convergence would be if you miss a TV program you can go on line and see it on iplayer. This allows more people to stay update with their favourite programs. Finally, the number of people reading Newspapers has gone down as Media becomes more developed and gravities towards the Internet. To keep up with this lots of Newspapers companies have on line newspapers so that they keep the amount of people reading them up as people tend to want to read them on the Internet as they are free instead of buying a paper copy.
Check back for more exciting blogs !
Michael
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